Zero sugar, zero filter, and 100% Jelly Roll. In the video “Get the Fake Outta Here” by Zevia, the country-rap phenom teams up with the soda brand in a way that’s funny, bold, and unexpectedly on message. From the opening lines, we’re told this isn’t your typical commercial. Jelly Roll, known for his raw honesty and road-worn past, stands front and center quietly, confidently, and authentically, selling more than just soda. He’s selling the idea that being real doesn’t mean being reckless.
The video plays with expectations, poking fun at what it means to be a “real man” in today’s world. “Zero sugar, no artificial nuthin’,” Jelly says. And he’s not just talking about what’s in the can, he’s talking about himself. No gimmicks. No polish. Just a man who’s been through hell and isn’t afraid to show up, clean and clear, for something he believes in. It’s part commercial, part commentary, and all Jelly Roll.
Zevia – Get the Fake Outta Here ft. Jelly Roll (4K)
Fans loved it for precisely that reason. “He makes everything real,” one commenter wrote. Another said “This is how you flip a stereotype.” Jelly’s appearance doesn’t just endorse a product; it reframes who gets to stand in the spotlight. It tells fans you don’t need to be perfect to be proud of how far you’ve come. And if a tattooed, gravel-voiced country rapper can promote a health-conscious soda? Maybe there is hope for all of us trying to live better.
But rewind the tape to “Smoking Section,” and you’ll find the other side of that journey. This 2015 track isn’t polished. It’s not trying to sell anything. It’s just pain, laid bare. “I hope that heaven has a smoking section,” Jelly sings, offering a seat to lost friends, broken family and his former self. It’s soft. It’s rough. It’s real in the way only lived-through suffering can be.
Jelly Roll “Smoking Section” (Official Video)
This was the music that built him: the confessions, the pleas, the moments of regret whispered into melody. The video, dimly lit and reflective, wraps his words in stillness. He’s not performing. He’s praying.
That’s why Jelly Roll matters. He can sell a soda in one breath and cry out to heaven in the next. Follow him on YouTube, Instagram, and TikTok because everything he touches, fake or not, comes from something real.