Post Malone just made sure that each and every Posty fan looks like him! Did you know a huge celebrity clothing line can start with one simple dream? That is exactly what happened with his very first fashion venture, which he named Austin Post Apparel. This short video gives us a peek at the quiet, personal work before the big moment. It reminds us that even famous singers have to put in the time for their “nice little side quest.”
This new clothing line is named after his real name, Austin Post, and that makes the whole thing feel really honest. It shows a man who is usually full of loud energy on stage, but who found a quiet, strong confidence in creating something new. This is not just merch; it is a deep, true-to-himself collection.
Post Malone brings cowboy glam to Paris runway with his Austin Post Apparel debut
The people watching this reel loved seeing him take this big step. One person commented “Gosh darn it, these are beautiful. Amazing job Austin!” Another viewer said the whole vibe felt so genuine and like an honest extension of his life. Fans loved seeing the clothes were just like his style: a mix of cowboy boots, rugged denim, and cool, relaxed fits.
That small moment of quiet preparation was just the beginning before a massive, confident reveal. His work felt like a story building up to a dramatic moment of success. It was a perfect turning point showing the world that this “side quest” was a huge new chapter. He was not just ready to share his new clothes; he was ready to own the fashion world.
Post Malone Debuts Austin Post Apparel with Paris Fashion Show and a Horse
The debut show for Austin Post Apparel was a bold, unforgettable event in Paris that featured a model riding a horse down the runway. This surprising choice showed Post Malone’s confidence and commitment to his Western-inspired style. He combined that rugged Texas ranch feeling with high fashion.
Post Malone is always finding new ways to share his story, whether through a sad song or a cool pair of cowboy boots. His journey is one of blending different styles and always staying true to himself. Follow Post Malone on Facebook, Instagram and YouTube to keep up with his amazing journey.